Good work - doing good
The problem with the Harley Davidson café in Edinburgh was that the real leather-clad Harley enthusiasts steered well clear of it because of an unsubstantiated rumour about it being full of wedged-up businessmen having a midlife crisis.
It wasn’t true, so were asked to set the record straight and make sure that every easy rider loving biker would give it a try. Soon it became the perfect place to grab a bite and talk about horsepower with old and new friends.
Agency: FPP Design.